Amplitude

Amplitude is a leading AI-powered digital analytics platform designed for product, data, marketing, engineering, and executive teams. It enables building better products by turning user data into meaningful insights with tools for product analytics, marketing analytics, session replay, heatmaps, A/B testing, feature management, data governance, and more. The platform incorporates powerful embedded AI Agents for continuous data analysis and optimization, AI visibility for brand insights in AI search, AI feedback to transform customer input into action, and integration with popular AI tools. Trusted by over 4,500 customers including Atlassian, Burger King, NBCUniversal, Square, and Under Armour, Amplitude helps teams analyze, test, and optimize user experiences faster. It offers features like custom event tracking, real-time data, self-service analytics, and actionable insights. Ranked #1 across multiple categories in G2's Fall 2025 Report, Amplitude supports generous free and enterprise plans.

platform:web pricing:freemium pricing:paid form:saas form:web-app feature:ai-powered feature:real-time feature:custom-event-tracking feature:actionable-insights feature:self-service feature:analytics feature:integrations feature:session-replay feature:heatmaps feature:ab-testing feature:feature-management feature:data-governance target:product-teams target:data-teams target:marketing-teams target:engineering-teams target:executives target:enterprises use-case:product-analytics use-case:marketing-analytics use-case:experimentation use-case:customer-insights use-case:data-governance