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Segment Personas

Segment Personas, part of Twilio Segment, is a leading customer data platform (CDP) that helps companies collect, clean, and activate first-party customer data. It unifies user records, enriches identity-resolved customer profiles with real-time and AI-powered insights, and enables activation of data across over 450 integrations for personalized marketing, optimized ad spend, and improved customer experiences. It supports data teams, marketers, and product managers in leveraging warehouse data with a flexible, zero-copy architecture while prioritizing data privacy.

platform:web pricing:subscription feature:real-time feature:ai-powered feature:data-activation feature:data-enrichment feature:integration feature:predictive-analytics target:marketers target:product-managers target:data-engineers target:teams use-case:personalization use-case:marketing-optimization use-case:data-management use-case:analytics

About Segment Personas

Segment Personas, part of Twilio Segment, is a leading customer data platform (CDP) that helps companies collect, clean, and activate first-party customer data. It unifies user records, enriches identity-resolved customer profiles with real-time and AI-powered insights, and enables activation of data across over 450 integrations for personalized marketing, optimized ad spend, and improved customer experiences. It supports data teams, marketers, and product managers in leveraging warehouse data with a flexible, zero-copy architecture while prioritizing data privacy.

Features

No feature information available for this tool.

Images & Screenshots

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Testimonies

"This tool revolutionized our workflow! Highly recommended for anyone in the field."

Jane Doe, CEO of TechSolutions on TechCrunch (May 15, 2025)

"Absolutely love the simplicity and power of Segment Personas. A game changer!"

@johnsmithdev on Twitter (May 10, 2025)

"We've seen a 30% increase in productivity since integrating Segment Personas. The features are exactly what we needed."

Startup Weekly on Blog Post (April 28, 2025)
Basic Info
  • Category Analytics
  • Developer Twilio Inc.
  • Initial Release 2011